Building a Legacy in the Age of AI: A Complete Guide to Transforming Your Tess Workspace into a Magnet for Users, Brands, and New Businesses

Artificial intelligence is revolutionizing the technological landscape, and Tess stands out as an innovative platform empowering creators to thrive in this new environment.

This article delves deeper into a topic previously discussed in one of our webinars by Pareto's VP of Customer Success, Jair Braga, which you can watch here. [Insert Webinar Link Here]

Having a benchmark Workspace on Tess goes beyond creating impressive templates and keeping them accessible. It's about building an ecosystem that attracts the attention of users, brands, and businesses, solidifying your position as a leader and opening doors to unlimited opportunities!

Phase 1: Mastering Tess Template Creation

Templates are the essence of Tess, enabling the creation of workflows that simplify complex tasks and boost creativity. Mastering the art of creating effective and innovative templates is the first step to attracting your desired target audience.

Tess offers a wide range of template categories, each with the potential to attract different audiences. Below, we highlight some template types and their potential audiences:

  • Image: A template that generates images in different artistic styles from textual descriptions can be a hit with content creators, adapting to specific scenarios.

  • Video: Templates that create short animated videos from scripts are ideal for marketing professionals, educators, and companies producing content for social media.

  • Text: Templates that generate optimized text for various applications can attract marketing professionals, such as SEO specialists and online ad copywriters.

  • Chat: With the Knowledge Base function, it's possible to integrate documents into the chat, allowing diverse applications, such as chats that analyze spreadsheets or automatically generate reports.

  • Advanced Features: Beyond basic templates, explore Tess's advanced features to create truly innovative solutions. For example, Document Processing allows a template to analyze contracts and extract relevant information, such as dates and values, making it a valuable tool for lawyers and companies needing quick analyses.

Another example is Web Scraping, which allows you to develop a template to monitor prices on e-commerce sites, notifying users about the best deals. This functionality can be extremely useful for consumers and market analysts.

Phase 2: Consolidating Your Presence and Building an Attractive Workspace

Now it's time to build your workspace.

  • Profile and Cover Image: Start by defining a profile and cover image, which can be a personal photo or a logo. Use Tess templates or the image playground to generate unique visuals.

  • Impactful Description: Next, create an impactful and persuasive description that reflects who you are and your main influences.

  • Template Organization: Organize your templates into categories such as "Content Generation," "Marketing Automation," and "Data Analysis," with specific subcategories, such as "Blog Posts," "Online Ads," and "Social Media Reports."

  • Building a Community: Finally, build a community: answer questions in Tess forums, participate in LinkedIn groups about AI, such as "Artificial Intelligence Applied to Business," and offer constructive feedback on other creators' templates to attract even more attention.

Phase 3: Amplifying Your Reach

Promoting your profile is crucial. Here are four tips to increase your reach:

  1. Content Marketing: Publish articles on LinkedIn with tips on how to create effective templates in Tess, driving traffic to your workspace through links in the comments or bio.

  2. Social Media: Share short videos on Instagram showing how your templates can be used to create unique content, such as illustrations for posts.

  3. Tess SEO: Use relevant keywords in your template descriptions to improve your visibility in the platform's search results.

  4. Strategic Partnerships: Offer your templates at a discount to subscribers of digital marketing blogs in exchange for promotion. Your templates can be shared with users at fixed prices or only within your workspace.

Phase 4: Consolidating Your Authority

After mastering creation, consolidating your presence, and reaching your audience, it's time to consolidate your authority.

  • Creating Innovative Templates: Create templates that stand out for their innovation and usefulness, such as code generators or market research analysis templates that help understand user perceptions.

  • Sharing Success Stories: Share your success stories: for example, if you work with AI for e-commerce, present a case study showing how a client increased their sales by 20% using your marketing automation template.

Conclusion

By building a benchmark Workspace on Tess, you'll be creating a magnet for new users, brands, and businesses seeking innovative AI solutions.

Your expertise will become a valuable asset, opening doors to opportunities for collaboration, recognition, and professional growth.

Remember: success in the age of AI is a continuous process of learning, adaptation, and collaboration.