Artificial intelligence is revolutionizing the technological landscape, and Tess stands out as an innovative platform that empowers creators to thrive in this new environment.
In this article, we will delve into a topic already discussed in one of our webinars by Pareto's VP of Customer Success, Jair Braga, which you can check out here.
Having a reference Workspace in Tess goes beyond creating impressive templates and keeping them accessible. It’s about building an ecosystem that attracts the attention of users, brands, and companies, consolidating your position as a leader and opening doors to limitless opportunities!
Phase 1: Mastering Template Creation in Tess
Templates are the essence of Tess, allowing for the creation of workflows that simplify complex tasks and boost creativity. Mastering the art of creating effective and innovative templates is the first step to attracting your desired audience.
Tess offers a wide range of template categories, each with the potential to attract different audiences. Below, we highlight some types of templates and the audiences that may be interested:
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Image: A template that generates images in different artistic styles from textual descriptions can be a hit among content creators, adapting to specific scenarios.
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Video: Templates that create short animated videos from scripts are ideal for marketers, educators, and companies producing content for social media.
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Text: Templates that generate optimized texts for various applications can attract marketing professionals, such as SEO specialists and online ad copywriters.
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Chat: With the Knowledge Base function, it is possible to integrate documents into the chat, allowing for diverse applications, such as chats that analyze spreadsheets or generate reports automatically.
Advanced Features
In addition to basic templates, explore Tess's advanced features to create truly innovative solutions. For example, Document Processing allows a template to analyze contracts and extract relevant information, such as dates and values, making it a valuable tool for lawyers and companies needing quick analyses.
Another example is Web Scraping, which enables the development of a template to monitor prices in e-commerce, notifying users about the best deals. This feature can be extremely useful for consumers and market analysts.
Phase 2: Consolidating Your Presence and Building an Attractive Workspace
Now it’s time to build your workspace.
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Profile and Cover Image: Start by defining a profile and cover image, which can be a personal photo or a logo. Use Tess templates or the image playground to generate unique visuals.
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Impactful Description: Next, create an impactful and persuasive description that reflects who you are and your main influences.
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Template Organization: Organize your templates into categories such as "Content Generation," "Marketing Automation," and "Data Analysis," with specific subcategories like "Blog Posts," "Online Ads," and "Social Media Reports."
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Building a Community: Finally, build a community: answer questions in Tess forums, participate in LinkedIn groups about AI, such as "Applied Artificial Intelligence in Business," and provide constructive feedback on other creators' templates to attract even more attention.
Phase 3: Amplifying Your Reach
Promoting your profile is crucial. Here are four tips to increase your reach:
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Content Marketing: Publish articles on LinkedIn with tips on how to create effective templates in Tess, directing traffic to your workspace through links in comments or your bio.
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Social Media: Share short videos on Instagram showing how your templates can be used to create unique content, such as illustrations for posts.
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SEO for Tess: Use relevant keywords in your template descriptions to improve your visibility in the platform's search results.
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Strategic Partnerships: Offer your templates at a discount to subscribers of digital marketing blogs in exchange for promotion. Your templates can be shared with users at fixed prices or only within your workspace.
Phase 4: Consolidating Your Authority
After mastering creation, consolidating your presence, and reaching your audience, it’s time to establish your authority.
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Creating Innovative Templates: Develop templates that stand out for their innovation and utility, such as code generators or templates for analyzing market research that help understand user perceptions.
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Sharing Success Stories: Share your success stories: for example, if you work with AI for e-commerce, present a case study showcasing how a client increased their sales by 20% using your marketing automation template.
Conclusion
By building a reference Workspace in Tess, you will be creating a magnet for new users, brands, and companies seeking innovative AI solutions.
Your expertise will become a valuable asset, opening doors to collaboration opportunities, recognition, and professional growth.
Remember: success in the age of AI is a continuous process of learning, adapting, and collaborating.